Pancake Studio Logo Options

Pancake Studio · Brand identity

Six logo directions

The first two refine the mark you sent. The other four try different ideas. Every option is drawn as a vector, so it stays sharp from a 16-pixel browser tab to a printed banner, and each one comes in a version for dark and light backgrounds.

The current Pancake Studio logo: a gradient p looped over a stack of pancakes, with the words pancake studio
Where we started: your current logo (512 × 286 px image).

Option 1

The Ribbon, redrawn

Close to your original

Your original idea, kept: the letter p standing in a stack of pancakes, in your blue-to-orange colours. Redrawn with even stroke widths, and the p now tucks behind the pancakes instead of cutting across them, so it stays sharp from a building sign down to a business card.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Option 2

The Ribbon, simplified

Close to your original

Your colours on one bold shape: a solid p sliced into a stack of three pancakes. Solid fills instead of thin ribbons hold up better on app icons and social avatars than the original's fine lines.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Option 3

Full Stack

New direction

A pancake stack that is also an indented block of code: one picture for an agency that builds the full stack, from website to backend. Warm syrup colours set it apart from the blue tech-agency look.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Option 4

Browser Stack

New direction

A stack of browser windows, each one a pancake, with a pat of butter on top. It says "we build websites and apps" at a glance, and the butter gives it a friendly, memorable finish.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Option 5

Pan Monogram

New direction

The bowl of the p is a pan, its stem is the handle, and a pancake is mid-flip inside. Black, white and one orange accent: it stamps cleanly on social avatars, stickers and video watermarks.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Option 6

Drip Wordmark

New direction

No symbol to learn, just the name with honey coating the tops of the letters and dripping down. The square app icon carries the same idea. Rounded, friendly letters and honey colours feel approachable to small businesses, and the drip makes an easy pattern for social posts.

Pancake Studio
On dark
Pancake Studio
On light
Pancake Studio
96 px
Pancake Studio
48 px
Pancake Studio
32 px
Pancake Studio
16 px
Mark SwiftFounder
Services · Contact Get a Free Quote

Picking one

Download every file (ZIP, 1.6 MB)

Full-size PNG and SVG files for every option come with this page. Reply with the number of your favourite. Mixing is fine too, for example "the icon from option 3 with the colours from option 5". We'll then refine the chosen direction and supply the full set of files: logo, icon, favicon, social profile images and colour codes.